Battle of the Luxury Rental Towers For Amenities

We live in a beautiful, culturally rich, and, yes, expensive city. Case in point: a single bedroom unit at the Lumina Tower will ding you $4,850 a month. The question is: what bling do you get for all that change? Well, a lot.

Luxury rental towers are doing the budget analysis on ROI for top drawer amenities and are really dialing them up these days to attract in and keep renters. And these towers are in a “battle of the bands” to get you, the renter, into their building.

The aforementioned Lumina rolls out all these luxuries: city view, club lounge (bi-level) with private dining and full-on chef’s kitchen, ample sized theater with super plush theater seats, fitness center with a climbing wall, spa replete with private treatment rooms, 70-foot lap pool, rooftop outdoor terrace with BBQ, fire pit and outdoor screening to watch those big football battles on, day care. And, oh yeah, a pretty cool music studio room for all the aspiring music artists.

Or, take the 399 Fremont tower where a 2-bed, 2.5 bath apartment runs you $6,550 a month. There’s a private dog park (pet care is getting really big in these towers), private dining, workout center with yoga and TRX classes, heated lap pool, outdoor terrace with fire pit for outdoor dining and wine storage.

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