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  • The Shrinking Apartment

    DID YOU KNOW?  According to a new report from real-estate website RentCafe and data-analytics firm Yardi Matrix, the average size of a newly-built rental apartment has shrunk by 52 square feet, or ...

  • San Francisco Home Price Appreciation

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  • The Comforts of Home

    Home is where we set the pattern of our days. The best ones create lovely habits. When I lived on Grove Street in NOPA, I adored reading in bed where I enjoyed a view of Buena Vista Hill. In my curre...

  • When A House Becomes A Home

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  • San Francisco Real Estate Statistical Trends

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  • Homeownership is Declining Among People Ages 24-32

    DID YOU KNOW? Homeownership among people ages 24 – 32 fell 9 percentage points, to 36% from 45% between 2005 and 2014? According to the Fed said. many factors affected the homeowner rate but abo...

  • A Word About the Luxury Market

    The luxury market ($2.5M+) held up well in 2018 when it comes to sales volume. We did have some disappointed Sellers, however.   A Spring in our Step This first chart shows the number of condo and ...

  • How to Write a Real Estate Ad

    Write It Like You Mean It– The following six tips come from copy writers who have helped me in the past– (shout out to Cynthia Long), a sales trainer and speaker named Matthew Ferrara, an...

  • SF Home Value Trends & Days on Market

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  • ‘Don’t Cut the Agent Out’

    Years ago, when I was taking some time off from actively selling real estate and focusing on family matters and on my real estate investments, a guy rang my doorbell and said he was looking to buy so...

  • In The Doggy House

    There’s something about a property that doesn’t sell within the first month it hits the market. Usually it’s due to overpricing. Perceived as a poor value, it develops an ugly stigm...

  • San Francisco Real Estate Market Overview Statistical Trends

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  • How NOT To Sell Your House

    I’ve been thinking lately of all the weird things sellers do without thinking to put buyers off when they go to look at houses. If your house is on the market or you are thinking of selling, her...

  • How much was the highest priced home sold in 2018?

    The highest sales price achieved in 2018 was for a home at 2900 Broadway (cross street Baker), a 5BR/6BA home which sold for $32,000,000 in November. Yes, you read that right. $32 million. Those mus...

  • Short and Long Term 30 Year Interest Rates

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  • HAPPY NEW YEAR

    Here’s to 2019 bringing all you’ve wished for and more!...

  • Video! How to Make Ceilings Look Taller

    Felipe Rodriguez of Spaces Design is passionate about his work. He’s also a charismatic and enthusiastic teacher....

  • MERRY CHRISTMAS!

    Wishing you all a safe, warm and happy holiday with family and friends....

  • Holiday Fun in San Francisco

    Here are a few holiday treats to check out in San Francisco this weekend. Macy’s teams up with Union Square to present their annual holiday tree, ice skating rink, SPCA holiday windows and photos wi...

  • Video! An SF Diamond in the Sky

    We worked very hard on this video, and our Seller loved the result, which shows off the things she loved most about living her old Noe Valley home. You can learn more about the 1500 Diamond at www.SFD...